Recently I've been writing a series of posts about the multi site journey at Bay Area Fellowship. It began with a post called "Multi Site Pitfalls" where I listed six separate issues you may face when going multi site at your church. Down the road I was going to address some of the media issues we faced in starting our three and soon to be fourth campuses. A lot of people apparently read the post and one guy had a great comment that I wanted to use as a post instead of just as a comment. The commenter was a guy named Tom Doyle who obviously has a lot of experience in this area so I asked him if I could just use his comment as a post.
Here's what Tom had to add.
"Well said and I agree with 99% of your post. I might add two things. In our almost 100 multi-site deployments that we have in theaters nationwide we've discovered two other areas. If your using video in any way shape or form (Announcements, Teaching, or Worship). You must consider two things. 1. Technology - Make sure you have the right technology at the main church to support the campus. This might be as simple as the proper editing software or perhaps as expensive as additional HD camera's. 2. Technique - In conjunction with technology, invest in and understand techniques which will make your content compelling. A great pastor captured in HD, shot poorly and edited badly doesn't make for great church."
- Commenter name: Tom Doyle
- Commenter email: email@example.com
- Commenter URL: https://www.nationalcinemedia.com/cms/templates/meetings_types.aspx?articleid=12&zoneid=5&menuCode=sub28
- IP address: 126.96.36.199
- Authentication: None
I would add one more thing to Tom's insightful comments, don't scrimp and put a low quality projector at the multi site campus and waste the work you put into the capture. We did at our first site we started three years ago, and I believe many of the people who left early on did so because the video wasn't the quality it needed to be. If you're going to ask people to give up having live preaching for a video, it better at least be good video. We did not make that same video mistakes in the two sites that followed. Thanks again Tom for sharing your expertise with us.